{"id":7137,"date":"2017-12-04T08:43:29","date_gmt":"2017-12-04T07:43:29","guid":{"rendered":"https:\/\/elparlante.es\/web\/the-great-seniors\/"},"modified":"2017-12-04T08:43:29","modified_gmt":"2017-12-04T07:43:29","slug":"the-great-seniors","status":"publish","type":"post","link":"https:\/\/elparlante.es\/en\/the-great-seniors\/","title":{"rendered":"The Great Seniors"},"content":{"rendered":"

Last May we present the short <\/span>
\n film Las Joyas de la Corona<\/span>
\n<\/a> in the City Council of Les Corts, in Barcelona. In the midst of the applause, voices were heard saying: “An unforgettable experience”, “A dream come true: Being an actress and making a movie”, “At first we thought we were not capable … But we do…” They were the men and women protagonists of the story, a group of older people from the Casal Can Novell<\/strong>.<\/span><\/p>\n

A year ago, we were invited to work in Les Corts to develop a project called <\/span>The Great Elderly<\/b>. From the beginning, everyone was willing to debate and analyze how it is represented in the media in the third age. The objective of this project was to make citizens aware of ageing through innovative methodologies that mix media criticism<\/strong> and audiovisual co-creation.<\/strong><\/span><\/p>\n

According to data from the INE, in 2050 people over 65 years of age will represent more than 30% of the total Spanish population. In addition, the birth rate in Europe has fallen while the percentage of older people is falling. The news warns us that octogenarians will reach more than four million by 2020. If this is reality, we may ask ourselves, how do we perceive older people?, how will new generations be able to take care of them if they do not know them, if they isolate them, if they look at them through stereotypes?<\/span><\/p>\n