{"id":7319,"date":"2025-01-31T17:23:05","date_gmt":"2025-01-31T16:23:05","guid":{"rendered":"https:\/\/elparlante.es\/web\/film\/the-great-seniors\/"},"modified":"2025-02-16T23:54:52","modified_gmt":"2025-02-16T22:54:52","slug":"the-great-seniors","status":"publish","type":"project","link":"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/","title":{"rendered":"The Great Seniors"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; prev_background_color=&#8221;#000000&#8243; _builder_version=&#8221;4.16&#8243; top_divider_style=&#8221;none&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_fullwidth_header title=&#8221;The Great Seniors&#8221; subhead=&#8221;PROJECTS&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;||90px|||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; background_enable_color=&#8221;off&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;2_3,1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;24px||59px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/elparlante.es\/wp-content\/uploads\/2023\/03\/la-gran-gent-gran.gif&#8221; title_text=&#8221;The Great Elderly&#8221; _builder_version=&#8221;4.23.1&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h5>Description<\/h5>\n<p>At the same time as the number of older people in Europe increases, television and advertising invade us with wrinkle creams, cosmetic surgeries and thousands of ads that associate beauty and happiness with eternal youth. The Great Elderly is an initiative to dismantle prejudices and stereotypes about the different ways of aging, for creation and collective dialogue.[\/et_pb_text][et_pb_code _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;]<iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/-PdODKVI9zg?si=6KkZpRBipQTa8nBN&amp;amp&amp;loop=1&amp;autoplay=1&amp;mute=1\" width=\"1280\" height=\"800\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>[\/et_pb_code][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.3&#8243; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4>By<\/h4>\n<p><a href=\"https:\/\/www.barcelona.cat\/ca\/\">Barcelona City Council<\/a><\/p>\n<p><a href=\"https:\/\/fundacionlacaixa.org\/ca\/home\">&#8220;la Caixa&#8221; Foundation<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;||-29px||false|false&#8221; top_divider_color=&#8221;#ffffff&#8221; top_divider_height=&#8221;37px&#8221; bottom_divider_style=&#8221;slant2&#8243; bottom_divider_color=&#8221;#242424&#8243; bottom_divider_height=&#8221;52px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_fullwidth_portfolio include_categories=&#8221;all&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;||0px|||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_fullwidth_portfolio][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Space for the participation, empowerment and volunteering of older people from their training in media and technological education, in order to raise awareness among citizens -especially young people- about the various realities that affect them at this age, to promote respectful treatment that improves their relationships and coexistence in general.<\/p>\n","protected":false},"author":1,"featured_media":6707,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"project_category":[1095],"project_tag":[],"class_list":["post-7319","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-audiovisual-co-creation"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Great Seniors | elParlante<\/title>\n<meta name=\"description\" content=\"An initiative to dismantle prejudices and stereotypes of older people with participatory video and collective dialogue.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Great Seniors | elParlante\" \/>\n<meta property=\"og:description\" content=\"An initiative to dismantle prejudices and stereotypes of older people with participatory video and collective dialogue.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/\" \/>\n<meta property=\"og:site_name\" content=\"elParlante\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/elParlante.es\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-16T22:54:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/elparlante.es\/wp-content\/uploads\/2023\/03\/la-gran-gent-gran.gif\" \/>\n\t<meta property=\"og:image:width\" content=\"570\" \/>\n\t<meta property=\"og:image:height\" content=\"380\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/gif\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@elParlanteBCN\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/\",\"url\":\"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/\",\"name\":\"The Great Seniors | elParlante\",\"isPartOf\":{\"@id\":\"https:\/\/elparlante.es\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/elparlante.es\/wp-content\/uploads\/2023\/03\/la-gran-gent-gran.gif\",\"datePublished\":\"2025-01-31T16:23:05+00:00\",\"dateModified\":\"2025-02-16T22:54:52+00:00\",\"description\":\"An initiative to dismantle prejudices and stereotypes of older people with participatory video and collective dialogue.\",\"breadcrumb\":{\"@id\":\"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/#primaryimage\",\"url\":\"https:\/\/elparlante.es\/wp-content\/uploads\/2023\/03\/la-gran-gent-gran.gif\",\"contentUrl\":\"https:\/\/elparlante.es\/wp-content\/uploads\/2023\/03\/la-gran-gent-gran.gif\",\"width\":570,\"height\":380},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/elparlante.es\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Projects\",\"item\":\"https:\/\/elparlante.es\/en\/project\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"The Great Seniors\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/elparlante.es\/en\/#website\",\"url\":\"https:\/\/elparlante.es\/en\/\",\"name\":\"elParlante\",\"description\":\"ElParlante es una entidad de car\u00e1cter cultural, social y educativo, fundada en 2009. Entendemos la comunicaci\u00f3n como un proceso de di\u00e1logo constante, y utilizamos las tecnolog\u00edas audiovisuales como instrumentos de transformaci\u00f3n y cambio. Dise\u00f1amos, implementamos y evaluamos estrategias que vinculan la Educaci\u00f3n y la Comunicaci\u00f3n para la promoci\u00f3n de una ciudadan\u00eda m\u00e1s activa.\",\"alternateName\":\"elParlante\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/elparlante.es\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Great Seniors | elParlante","description":"An initiative to dismantle prejudices and stereotypes of older people with participatory video and collective dialogue.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/","og_locale":"en_US","og_type":"article","og_title":"The Great Seniors | elParlante","og_description":"An initiative to dismantle prejudices and stereotypes of older people with participatory video and collective dialogue.","og_url":"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/","og_site_name":"elParlante","article_publisher":"https:\/\/www.facebook.com\/elParlante.es","article_modified_time":"2025-02-16T22:54:52+00:00","og_image":[{"width":570,"height":380,"url":"https:\/\/elparlante.es\/wp-content\/uploads\/2023\/03\/la-gran-gent-gran.gif","type":"image\/gif"}],"twitter_card":"summary_large_image","twitter_site":"@elParlanteBCN","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/","url":"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/","name":"The Great Seniors | elParlante","isPartOf":{"@id":"https:\/\/elparlante.es\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/#primaryimage"},"image":{"@id":"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/#primaryimage"},"thumbnailUrl":"https:\/\/elparlante.es\/wp-content\/uploads\/2023\/03\/la-gran-gent-gran.gif","datePublished":"2025-01-31T16:23:05+00:00","dateModified":"2025-02-16T22:54:52+00:00","description":"An initiative to dismantle prejudices and stereotypes of older people with participatory video and collective dialogue.","breadcrumb":{"@id":"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/elparlante.es\/en\/project\/the-great-seniors\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/#primaryimage","url":"https:\/\/elparlante.es\/wp-content\/uploads\/2023\/03\/la-gran-gent-gran.gif","contentUrl":"https:\/\/elparlante.es\/wp-content\/uploads\/2023\/03\/la-gran-gent-gran.gif","width":570,"height":380},{"@type":"BreadcrumbList","@id":"https:\/\/elparlante.es\/en\/project\/the-great-seniors\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/elparlante.es\/en\/"},{"@type":"ListItem","position":2,"name":"Projects","item":"https:\/\/elparlante.es\/en\/project\/"},{"@type":"ListItem","position":3,"name":"The Great Seniors"}]},{"@type":"WebSite","@id":"https:\/\/elparlante.es\/en\/#website","url":"https:\/\/elparlante.es\/en\/","name":"elParlante","description":"ElParlante es una entidad de car\u00e1cter cultural, social y educativo, fundada en 2009. Entendemos la comunicaci\u00f3n como un proceso de di\u00e1logo constante, y utilizamos las tecnolog\u00edas audiovisuales como instrumentos de transformaci\u00f3n y cambio. Dise\u00f1amos, implementamos y evaluamos estrategias que vinculan la Educaci\u00f3n y la Comunicaci\u00f3n para la promoci\u00f3n de una ciudadan\u00eda m\u00e1s activa.","alternateName":"elParlante","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/elparlante.es\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/elparlante.es\/en\/wp-json\/wp\/v2\/project\/7319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/elparlante.es\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/elparlante.es\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/elparlante.es\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/elparlante.es\/en\/wp-json\/wp\/v2\/comments?post=7319"}],"version-history":[{"count":11,"href":"https:\/\/elparlante.es\/en\/wp-json\/wp\/v2\/project\/7319\/revisions"}],"predecessor-version":[{"id":8600,"href":"https:\/\/elparlante.es\/en\/wp-json\/wp\/v2\/project\/7319\/revisions\/8600"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/elparlante.es\/en\/wp-json\/wp\/v2\/media\/6707"}],"wp:attachment":[{"href":"https:\/\/elparlante.es\/en\/wp-json\/wp\/v2\/media?parent=7319"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/elparlante.es\/en\/wp-json\/wp\/v2\/project_category?post=7319"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/elparlante.es\/en\/wp-json\/wp\/v2\/project_tag?post=7319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}